Travel patterns for 2026 are already taking shape, and if you’re a senior traveler who prefers calmer crowds and predictable logistics, the early signs are encouraging.
Following up on our first installment of Smart Senior Daily's Travel Trends for 2026, new data from Expedia Group shows rising interest in destinations that trade nightlife and frenzy for scenery, walkability, and a slower pace.
Expedia’s newly released 2026 Destinations of the Year highlights places seeing the biggest year-over-year increases in flight and lodging searches — and many line up neatly with what older travelers say they want most.
Where demand is rising for 2026
According to Expedia, these destinations saw the strongest year-over-year search growth:
- Big Sky (+92%)
- Okinawa (+71%)
- Sardinia (+63%) [One of the "Blue Zones" and a SSD staff personal recommendation]
- Phu Quoc (+53%) [All of Vietnam is SSD staff personal recommendation]
- Savoie (+51%)
- Fort Walton Beach (+45%)
- Ucluelet (+44%)
- Cotswolds (+39%) [SSD staff personal recommendation]
- San Miguel de Allende (+30%) [SSD staff personal recommendation]
- Hobart (+25%)
It’s a mix of domestic and international spots, but the common thread is clear: space, scenery, and destinations that reward lingering rather than rushing.
Why shoulder season matters more than ever
Many seniors already know the sweet spot of travel is just outside peak season. Expedia’s data suggests that instinct is now shaping demand.
“Many of Expedia’s Destinations of the Year naturally lend themselves to slower, more immersive travel,” said Melanie Fish, head of Expedia Group brands public relations. “Places like Big Sky, Ucluelet, and Hobart allow travelers to enjoy scenery, culture, and nature without the intensity of peak summer crowds.”
Fish also pointed to the price advantage of going earlier or later in the season. “I found a Vrbo cabin near Yellowstone where the spring shoulder season nightly cost is $250 before jumping to $420 in May,” she said.
For retirees traveling on fixed incomes — or simply watching their spending — that difference adds up quickly.

A deliberate move away from overtourism
Several destinations on Expedia’s list, including Sardinia, Okinawa, and the Cotswolds, offer quieter alternatives to more crowded neighbors. While Expedia didn’t frame this as an age-specific shift, the appeal is obvious.
Older travelers often prioritize ease, authenticity, and comfort over checking off landmarks. Choosing a less-saturated destination can mean fewer lines, easier transportation, and a more relaxed daily rhythm.

What the Smart Travel Health Check means for seniors
Six destinations on the 2026 list also meet Expedia’s new Smart Travel Health Check, a framework inspired by the World Travel & Tourism Council. It highlights destinations that can absorb tourism growth without straining infrastructure or visitor experience.
“The Smart Travel Health Check highlights destinations that are growing thoughtfully, with strong infrastructure and a focus on visitor experience,” Fish explained. “That matters a lot for travelers who value comfort, accessibility, and reliability.”
In practical terms, it means fewer unpleasant surprises — from transportation bottlenecks to overwhelmed attractions — once you arrive.
One destination that really stands out
When asked which destination feels especially well-suited for older travelers seeking culture and scenery without intensity, Fish didn’t hesitate.
“The Cotswolds stands out as especially appealing for older travelers,” she said. “It offers walkable villages, beautiful countryside, and a slower rhythm that doesn’t require a packed itinerary. It’s a destination where the experience comes from simply being there.”






The Cotswolds
Advice for seniors feeling overwhelmed by travel planning
Crowds, costs, and uncertainty have turned some would-be travelers cautious. Fish’s advice is straightforward.
“My advice is to plan earlier and be flexible about timing,” she said. “Traveling just outside peak season can significantly reduce crowds and cost while making the experience far more comfortable. Search beyond the most popular destinations to places that offer deep cultural experiences while still being easy to navigate.”
For seniors looking ahead to 2026, Expedia’s data sends a reassuring message: the travel world is opening up — just at a gentler pace.
Travel Disclaimer: Travel conditions, pricing, accessibility, and safety can change quickly. Always consult official tourism sites, healthcare providers, and travel insurers before booking, especially for international trips or destinations with limited medical infrastructure.
